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Feb 17, 2021

Tourism Vancouver
Tourism Vancouver


#LoveVancouver - Tourism Vancouver campaign launch invites residents to share their love for Vancouver

Last week saw the successful launch of the first phase of the #LoveVancouver campaign. Coverage has included: CTV Vancouver, CKNW The Jill Bennett Show and Daily Hive. The new #LoveVancouver landing page, complete with a love letter to residents, highlights the best of the city:

  • Specials for locals
  • Arts and Exhibits on now
  • Attractions and Activities
  • Places to Stay
  • Chances to win Vancouver prizing

We are pleased to continue to support our member businesses through this multi-faceted and phased marketing program. The campaign will continue into the summer months, while following Provincial Health Orders. For more information and how to support the program, please download the Member Toolkit, and watch Candice Gibson's presentation from Part 2 of our last webinar; Business Intelligence & Rebuilding Demand, held on February 10th.

Download the #LoveVancouver Member Toolkit
Instructions to Update Member Listing Amenity
Webinar Recording: Rebuilding Demand for Vancouver

Canada Attractions Pass

The Canada Attractions Pass is a new membership-based APP that promotes one-time use offers to users and they are seeking out quality hotels, experiences and attractions to partner with. The team at CAP has already secured national sales distribution channels for the APP through Costco, AMA, Airmiles, and TravelZoo. As well, it will be promoted to a private database of 40,000 and corporate social clubs. They plan to launch the Canada Attractions Pass to Western Canada in late spring.
The program offers a FREE, NO FEE national marketing opportunity. There is no middleman, you are in control of your offers, it works with your own booking/ticketing system, the customer deals directly with your organization and you keep all of your own revenues. 
If you feel this is an appropriate marketing tool for your business and you’d like to learn more about the Canada Attractions Pass and its many benefits please refer to the information brochure. If you have any questions about the Canada Attractions Pass, would like a demonstration on how it works or to become a partner, please contact Sandra Kam, Director of Venues and Tourism, at or at 403.613.5108. 

Canada Attractions Pass Information


LGBT+ Inclusion Training for the Tourism Industry (Limited Time Offer)

February 25, 2021 | 12:00pm - 4:00pm | Virtual
March 10, 2021 | 12:00pm - 4:00pm | Virtual
Time is running out to access our LGBT+ diversity and inclusion training programs for free. Thanks to funding provided by the Government of Canada, Tourism HR Canada and the Canadian LGBT+ Chamber of Commerce are helping tourism businesses foster inclusion and develop LGBT+ safe spaces across the country.
Be sure to sign up and participate in a workshop before March 31, 2021.
You’ve heard it before: change comes from within. Before you invite LGBT+ travellers to your destination in droves, make sure your workplace is an inclusive environment for LGBT+ employees and customers. Remember that people aren’t always “out” or visible and that you may not have representation on your staff or in your client base for a reason.
Join a Navigating LGBT+ Diversity and Inclusion in the Tourism Industry workshop facilitated by CGLCC and funded by the Government of Canada in your region to learn the basics of an LGBT+-inclusive vocabulary, space, and workplace.
Included in the workshop is a self-paced online course to first get you up to speed on the many different LGBT+ communities. Once you attend the workshop, you’ll leave with a certificate acknowledging your participation and action items to transform your workplace into an LGBT+ safe space.

Applications open March 1st for summer temporary patios on public property 

With warmer weather and patio season on the horizon, businesses can apply for a temporary patio on public property starting March 1. The Temporary Expedited Patio Program is part of the City’s on-going support of local businesses during the COVID-19 pandemic. 
Temporary patios on public property include patios on sidewalks and curb lanes next to local businesses. Summer season permits for patios on public property run from April 1 to October 31, 2021. 
The City’s top priority is the health and safety of our residents. City staff will be working to ensure that the Temporary Expedited Patio program continues to support businesses recovery efforts and balances our responsibility to keep pedestrians and patio-goers healthy and safe and maintain accessibility in public spaces.
City staff will be working with businesses to ensure that temporary patios do not:  
- Restrict accessibility or reduce space for physical distancing on the sidewalk.
- Encroach too far onto the street, which may negatively impact other road users or interrupt City street cleaning, utility or construction work.  
- Reduce the open-air aspect of the patio with additional structures or enclosures (COVID-19 transmission concern).  
- Block access to critical utilities such as fire department connections.

More Info & Apply for a Temporary Patio

Clean BC Commercial Vehicle Pilot Program (CVPP)

The CleanBC Go Electric Commercial Vehicle Pilots (CVP) Program intends to encourage and accelerate the adoption of commercial zero-emission vehicles (ZEVs). It is for B.C.-based businesses, non-profits, local governments, Indigenous communities, and eligible public entities looking to deploy ZEV technology in commercial applications along with supporting infrastructure.

  • $11 Million in funding available
  • Will provide up to 1/3 of total project costs for ZEV deployments or infrastructure
    Funding is available for a wide range of Zero Emissions Fleets including
  • For on-road Class 3-4 (minimum 6 ZEV)
  • For on-road Class 5+6 (minimum 3 ZEV)
  • For Class 7+8 and off-road, no minimum
  • For aircraft
  • For rail transportation
  • For boats and marine transportation
  • For off-road and industrial use
Full Background & Application


Lyft is partnering with Toyota Canada to make zero-emission vehicles accessible to eligible drivers in Metro Vancouver.

Your next ride in Metro Vancouver might be a little quieter; already one in five Lyft vehicles are zero-emission or hybrid. Now, Lyft and Toyota Canada are teaming up in Metro Vancouver to make the Toyota Mirai — a hydrogen-powered, zero-emission vehicle (ZEV) — accessible to drivers on the Lyft platform. 
Lyft recognizes that transportation is the second-largest source of greenhouse gas emissions in the country and in June 2020 made a commitment to reach 100% electric vehicles by 2030. The Toyota Mirai as a hydrogen-powered fuel cell electric vehicle only emits water from the tailpipe which helps to improve local air quality and eliminates CO2 emissions from rides. 
"Vancouver is known globally as a leader in sustainability, as well as for its natural beauty. These were two of the main reasons I moved here to raise my family years ago, so I'm proud that through this partnership, I can help contribute to an even cleaner future for our children."
Peter Lukomoskyi is an approved Lyft driver... in addition to being Lyft’s General Manager in BC, and a Tourism Vancouver Board Member.

Full Article: Lyft is partnering with Toyota Canada to make ZEV available to drivers

More Information


BC Tourism & Hospitality Conference 2021
Delegate Conference March 8 - 11, 2021 | Virtual
Industry Webinars March 12, 2021 | Virtual
Tourism Industry Association of BC and the BC Hotel Association have partnered to host the 2021 BC Tourism & Hospitality Conference. The conference will take place virtually for registered delegates, followed by a day of free workshops/webinars for anyone in the industry to take part in on Friday, March 12th.
Presentations and workshops will be offered on a wide range of topics from industry experts. Keep an eye on the conference website for more details.
Registration is $99.00 per person (or $250.00+GST per company for up to four (4) people) + GST.

Destination Canada Germany – First Dates with Canada 2021
February 16 to 18, 2021 | Virtual
Destination Canada has organized a virtual by-invitation event to foster dialogue and exchange of Team Canada members previously registered for ITB 2020. The exchange is taking place this week where Canadian partners have an opportunity to provide an update on Canadian destinations and receive updates from key accounts in Germany. Relevant trends in the market include a focus on regenerative and mindful travel, increasing importance of sustainability, significantly lower pre-booking window, increased demand for nature trips, small group trips as well as RV’s and longer trips are gaining in popularity. Krista Alcazar is attending on behalf of Tourism Vancouver.

Meetings & Conventions – A Fresh Perspective on Engagement

BC Meetings & Events COVID-19 Safe Restart Guidelines 
February 18, 2021 | 1:00pm – 2:00pm | Virtual  
Join us in our review of the BC Meetings & Events Safe Restart Guidelines. Come with questions for our safety panel as we discuss best practices and protocols in post-COVID meeting design. The event is in collaboration with MPI BC, ILEA Vancouver, and FVEPA.   
Owen Chiu will be attending on behalf of Tourism Vancouver.    

PCMA Member Meet-up – Medical Meetings Organizers
Tuesday, February 23, 2021 | 11:00am -12:00pm CST | Virtual       
This by-invitation-only event will take place in the Remo platform, allowing attendees to move from 'table' to 'table' and discuss various topics that are important to this group. PCMA members in the medical sector can participate and connect with other members of the Medical Meetings Community. 
Discussion topics will include:

  • Hybrid Event Pricing Models
  • Budgeting for Hybrid Events/Managing Costs
  • Room Block Considerations in 2021
  • Sharing Plans for Future Events
  • How Organizers and Destination Partners Can Prepare for In-Person Events

Tourism Vancouver, Destination Toronto, and Tourism Montreal teamed up to sponsor the Community Groups & Cohorts –Medical Sector at PCMA’s Convening Leaders, which the first event kicked off on January 11 right before Convening Leaders. This event is the second of four events that are scheduled throughout 2021. One representative from each destination is able to attend. Jackie Kavcak will be attending on behalf of Tourism Vancouver. 

MPI Chicago Area Chapter NEXT 2021
March 8, 2021 | 1:00pm – 4:00pm CST | Virtual  
Join MPI-CAC’s annual education and technology conference – hosted on Convene's virtual platform – which will include sessions, tools and networking opportunities. This year’s topics and speakers will be invigorating, engaging, and will inspire you to answer the question of “What’s NEXT?”     
Tourism Vancouver is the CSR sponsor. Lacy Hawley will be attending on behalf of Tourism Vancouver. 

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