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March 10, 2021

Tourism Vancouver
Tourism Vancouver


Send a Letter To Your Local MP

The Tourism Industry Association of Canada's (TIAC) Board and Recovery Committee Members are continuing to meet with MPs to share a recovery plan which includes sector specific needs.
By simply entering your postal code, TIAC has made it easy for you to support the industry by sending a pre-populated letter to your local MP.
Send Letter To Your Local MP


REQUEST FOR VIDEO SUBMISSIONS: Be a part of #LoveVancouver

Hello Tourism and Hospitality Industry! As part of our #LoveVancouver campaign, we want to feature people on your team who give Vancouver its heart. We are looking for a cross-section of people that impact the tourism industry (eg. Business owner, hotel concierge, restaurant server, YVR bag handler, farmer, fisherman, entertainer, artist, retailer, grocery store clerk, etc). Bring your best voice and submit a video of yourself in your place of work reading our love letter.
For those lucky submissions selected to be in our final #LoveVancouver video, you will receive a $100 Visa Gift Card. 

Submit Your Video

Help Show Your Love for Vancouver

Tourism Vancouver's #LoveVancouver campaign is designed to celebrate what locals adore most about their beloved city. The new #LoveVancouver landing page, complete with a love letter to residents, highlights the best of the city, including specials for locals, The Arts and Exhibits on now, attractions and activities, places to stay, along with chances to win Vancouver prizes.

If you wish to be featured in the current #LoveVancouver promotion, you can do so by updating your member web listings (through the extranet) and your own business websites to ensure content is current, your status (open/re-opening soon) is clear, and to highlight whatever new or special offers are available.

This information will be pulled into the microsite from your member listing. Don’t forget to share the campaign with your own audiences, and refer to the Toolkit if you need tips for social, or image examples.


Get Ready.. Get Set... Hustle!

The Hospitality Hustle is a FREE province-wide virtual event, a fundraiser for the BC Hospitality Foundation (BCHF), and a great way to promote your overall wellbeing and connect safely with others in the hospitality industry.

#HospitalityHustle presented by Odlum Brown Limited is meant to

  • Give people a healthy goal that would help keep them physically and mentally strong!
  • Show solidarity with owners and workers in the hospitality and tourism industry who are…
    • struggling or have lost their livelihoods.
    • still working hard to keep their business afloat during extraordinary times.
    • providing a takeout option for those who are socially isolating and/or needed a night off.
  • Create awareness of the BCHF.

We encourage #HospitalityHustle participants to

  • Set a goal! The form of the activity is not important. Participants can walk, run, cycle, unicycle, golf, dance, prance, or any other physical activity…get moving!
  • Share their experience on social media with the hashtag #HospitalityHustle.
  • Challenge a friend anywhere in BC to join the event, or
  • Create a team and challenge others to do the same.

Prizes and Discounts!!

There are daily prizes randomly drawn and awarded to those who register online and post on social media using #HospitalityHustle. As well, several independent running and fitness stores are extending discounts on merchandise to keep you motivated and safe.  You can even create a team and set up a unique donation page - and perhaps earn a prize as the top fundraising team!

The Finish Line!!

Participants connect with others online by posting training videos. On May 30th, 2021 there will be a province-wide virtual event concluding with a virtual dance party.

Click Here to Register


WEBINAR: Support for Tourism Operators in Metro Vancouver & Getting Ready for Visitors

A review of the Vancouver, Coast & Mountains (VCM) Tourism Resiliency Program and new Spring Activator Resilience Program support.

March 18 | 10:30AM - 12:00PM | Online Via Zoom

The webinar will review support programs, upcoming deadlines and opportunities to review qualifications and strategies to maximize support with a resilience advisor.

During this webinar you will:

  • Hear from businesses about how the advisors helped them survive and adapt.
  • Review the Government Financial Support programs and learn which are still under-subscribed and have upcoming deadlines.
  • Hear about how the Spring Activator Resilience Program might help you get ready to rebuild your business.
Click Here to Register


Meetings & Conventions – A Fresh Perspective on Engagement

PCMA Canada West Education Series: Experts @ Work presents Tyra Warner
March 25 | 11:30am - 1:00pm PST | Virtual

Join Tyra Warner while she deep dives into “Contracts and Negotiations in a Post COVID-19 World”. COVID-19 is novel in more than just a medical sense.  It has made us consider whether and how to modify force majeure and cancellation clauses.  Foreseeability is the new buzzword about force majeure and insurance.  New issues regarding cleanliness, service, and safety call for new contract language.  Where we used to want clarity, now we need flexibility.  In this session, we will discuss how to negotiate the best contracts for existing meetings and for future meetings, all with the spectre of COVID-19 and an unclear future.  Owen Chiu will be attending on behalf of Tourism Vancouver.

Destination BC

BC Tourism & Hospitality Labour Market Information Research Project - VCM Engagement Session
March 16 | 2:00PM - 4:00PM PDT | Virtual

The Province of BC is providing $290,125 to support research on the tourism and hospitality labour market. The 15-month project is being led by go2HR, BC’s tourism and hospitality human resource and health & safety association.
As a first step, go2HR is working with BC's Destination Management Organizations to engage stakeholders on how the tourism and hospitality sector, workforce, and geographic areas will be defined for the purposes of the LMI Research Project.

Please join us for this important, faciltated session with the following hosts and presenters:

• Judy Frankel, Communications Manager for go2HR, will cover all go2HR information and project management.
• Slavica Stevanovic, from Qatalyst Research Group, will facilitate discussion amongst participants on defining the industry’s workforce, geographic areas and sectors.

Outputs of this research project will include monthly labour market forecasting and an employment tracker that will be available for industry use free of charge.


March 31 | 8:30AM - 10:00AM PST | Virtual

Sustainability Travel & Tourism - Take a deeper look at the tourism recovery opportunities ahead: Our dream to create a legacy for regenerative tourism in Canada is unchanged. Our path to achieving that legacy is currently “under construction.” Join us as we unpack and compare models of recovery, identify upcoming key milestones and address our new reality of higher expectations, for and of visitors.  Discover speakers here.

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